CAMPAIGN POSSIBILITIESSTART WITH THE MOMENT

Everyday products.
Unexpected places.

The medium is the beginning.

Start with your audience and the moment. We’ll help shape what comes next.

Illustrative campaign ideas, ready to adapt to your brief.

A dental advertising concept on a tissue box on a kitchen bench.
CONCEPT / 01A useful presence in their everyday.
EVERYDAY SPACES

A place in their daily routine.

A tissue box on the kitchen bench or bedside keeps a useful message close at hand.

The medium
Tissue boxes
The moment
Everyday spaces, following an agreed handover or distribution
The next step
Scan to book, explore an offer or get in touch
Discuss this campaign
A travel campaign concept across a tissue box and a matching 375 mL water can.
CONCEPT / 02One message, across two useful products.
BRANDS & CAMPAIGNS

Make a new introduction.

A launch, an offer, a business worth discovering. Put your message in their hands.

The medium
Tissue boxes or water cans
The moment
Your chosen launch, local catchment or partner venue
The next step
Explore a product, claim an offer or make an enquiry
Discuss this campaign
Reeche and Co water cans beside delegate lanyards at a conference welcome desk.
CONCEPT / 03Start with a thoughtful welcome.
EVENTS & CONFERENCES

Turn the welcome into a message.

Welcome delegates with a cold drink and a clear introduction to your sponsor.

The medium
Still or sparkling water cans
The moment
Welcome desks, delegate packs and hospitality
The next step
View the programme, meet the sponsor or book a conversation
Discuss this campaign
A local home-interiors campaign on a low tissue box in a living room.
CONCEPT / 04A local name, in a familiar place.
LOCAL BUSINESSES

Become a familiar local name.

Bring your business closer to home, with a local message and an agreed distribution plan.

The medium
Tissue boxes or water cans
The moment
Business handovers and approved local partners
The next step
Book a service, find a location or see an offer
Discuss this campaign
A chilled Reeche and Co can in a festival guest’s hand, with a stage beyond.
CONCEPT / 05Part of the atmosphere.
FESTIVALS & ACTIVATIONS

Be part of the atmosphere.

A cold drink. A live moment. Let your sponsor become part of the experience.

The medium
Water cans
The moment
Approved festival and activation locations
The next step
See the event map, discover a brand or find the next event
Discuss this campaign
A personalised ivory water can at a wedding place setting with linen and flowers.
CONCEPT / 06Your story, at their table.
WEDDINGS & CELEBRATIONS

A personal touch, in their hands.

Welcome your guests with a little of your story. Personal, considered and easy to enjoy.

The medium
Still or sparkling water cans
The moment
Welcome drinks, place settings and guest packs
The next step
Read a welcome, view details or share photos
Discuss this campaign
A forest green campaign can beside a flat white at an Australian café counter.
CONCEPT / 07A little of your brand to go.
CAFÉS & HOSPITALITY

Let the brand leave with them.

From the café fridge to the journey home. A familiar brand and a reason to return.

The medium
Custom water cans
The moment
Café fridges, counters and hospitality handovers
The next step
Explore the menu, find your venue or see an offer
Discuss this campaign
A community campaign concept on a low tissue box with a matching water can.
CONCEPT / 08Small acts. Shared good.
CHARITY & COMMUNITY

Put a useful message to work.

Share useful information on tissue boxes and water cans. Every item also contributes to charity.

The medium
Tissue boxes or water cans
The moment
Approved community settings and events
The next step
Learn about a cause, donate directly or find support
Discuss this campaign
BEFORE THE ARTWORKMAKE THE BRIEF USEFUL

Three things
to get clear on.

  1. Who should see it?

    A useful audience is more specific than “everyone”. Start with a place, occasion or customer need.

  2. Why would they care?

    Give your offer, message or experience a reason to matter in that setting.

  3. What happens next?

    Choose a destination that makes the action easy on a phone, then agree how responses will be reviewed.

    Talk through your campaign
YOUR NEXT CHAPTERFIND YOUR CAMPAIGN DIRECTION

Bring us
your “what if”.

A business, a gathering, a cause or an idea. We’ll help find the right way to put it out into the world.

Book a campaign callInfo@reecheandco.com